Lady Startup

Ed. Mia Freedman

Join Mia Freedman, co-founder of Mamamia as she goes behind-the-scenes of success with 56 female entrepreneurs including some of Australia’s most well known Lady Startups who all open up about their business ups and downs with revealing candour.

  • Janine Allis, Boost Juice
  • Jo Horgan, MECCA Cosmetica
  • Carolyn Creswell, Carman’s
  • Jane Lu, Showpo
  • Lizzy Abegg, Spell Designs
  • Aimee Marks, TOMs Tampons

…as well as 50 other Lady Startups including an all-size model agency, a boutique brewery, a tattoo removal and coding courses for girls. Discover the secrets of the women successfully selling everything from all natural fake tan, gourmet sauces, plus size fashion, eco bras, glamping tents, art, luxe headscarves, frozen yoghurt and dozens more kickarse, quirky and original ideas.

$1 from every sale keeps a girl in school for a day thanks to partner charity Room to Read.